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Digital Communications Manager

New Jersey LCV
August 2023 – Present

  • Creates trendy content that fits the company’s mission for Facebook, Instagram, TikTok, LinkedIn, BlueSky, and Threads
  • Drafts and strategizes email segmentation for our list of over 20,000 members including a monthly newsletter, development emails, action emails, and cultivation emails.
  • Analyzes and creates performance reports through social media management platforms like Sprout Social, Loomly, and Meta Business.

Marketing and Communications Intern 

Princeton Hydro
August 2021 – June 2023

  • Lead content creator for the firm’s social media platforms (Facebook, Instagram, Twitter, LinkedIn, and TikTok)
  • Produced and edited video content that fit the firm’s voice and goals to be shared in both social media and YouTube formats
  • Interviewed partners to write blogs that spotlighted relationships and important milestones

Communications and Social Media Coordinator

Bonner Leadership Program
September 2018 – May 2021

  • Created a weekly email newsletter and other marketing materials that reached students and faculty
  • Analyzed and reported social media presence, engagement, and effectiveness on all platforms through Facebook analytics
  • Led weekly meetings of 30+ students and supervisors

Webmaster

League of Women Voters of the Greater New Brunswick Area
December 2019 – May 2021

  • Updated social media pages and WordPress site with important voter education information
  • Created engaging and educational content to encourage eligible voters to vote
  • Improved social media presence by pushing to create trending content

Social Media Intern 

AMF Media
May 2021 – August 2021

  • Created video content for TikTok and Instagram Reels that educated viewers on the organization’s mission
  • Closely kept track of social media analytics to optimize social media platforms
  • Worked closely with a team of 5 to coordinate the creation of a cohesive content calendar

Extra Curricular Activities

Social Media Chair

Latin American Womxn’s Organization
September 2019 – May 2021

  • Maintained social media presence and engaged audiences with pop culture related content
  • Created promotional content for events and announcements
  • Planned cultural and professional events for general body members

Tutor

Youth Empowerment Services
September 2017 – March 2020

  • Conducted one-on-one tutoring sessions for elementary-age pupils in various subjects such as Math, English, Language arts, etc.  
  • Created tracking system for students’ tasks and homework
  • Lead weekly discussions and reflection sessions with students